How to turn off Shopify Agentic Storefronts

Agentic Storefronts is on by default for every eligible Shopify store. If your products qualify for Shopify Catalog, they are already offered to shoppers in AI chats such as ChatGPT, Microsoft Copilot and Google AI Mode, and in some of them customers can pay without visiting your store.

You can turn this off at three levels: checkout inside one chat, a whole channel, or single products everywhere. Pick the smallest change that solves your problem.

Which switch do you need?

You want to	Change this	Where
Keep selling in a chat, but take payment on your own checkout	Direct checkout off	Copilot, Google AI Mode and Gemini
Stop one AI channel receiving your products from Shopify	Shopify Catalog access off	ChatGPT, Copilot
Keep one product out of every AI channel	Product status Unlisted	The product page

ChatGPT has no direct checkout setting. Buyers from ChatGPT always pay on your online store checkout, in ChatGPT’s in-app browser on mobile or a new tab on the web.

First: switch off “Allow Shopify to manage for me”

Every channel starts the same way:

In your Shopify admin, go to Sales channels > Agentic.
Deactivate Allow Shopify to manage for me.

Now you can open each channel and change it on its own.

Stop selling in ChatGPT

In Sales channels > Agentic, click ChatGPT.
Deactivate Shopify Catalog access.
Click Save.

Shopify says it can take up to 7 days before your product data stops being shared with ChatGPT through Shopify Catalog. This only stops the Catalog feed. ChatGPT can still find and mention your products by crawling the web, and your products stay visible through Catalog on other platforms such as Shop.

Turn off Copilot Checkout, or Copilot altogether

To keep Copilot but send buyers to your own checkout:

In Sales channels > Agentic, click Microsoft Copilot.
Deactivate Direct checkout.
Click Save.

Customers can still find your products in Copilot; when they buy, they land on your online store. To remove Copilot entirely, open the same page, deactivate Shopify Catalog access instead and click Save. The same 7-day delay applies. Direct checkout in Copilot is shown to US customers only.

Turn off direct checkout in Google AI Mode and Gemini

In Sales channels > Agentic, click Google AI Mode and Gemini.
Deactivate Direct checkout.
Click Save.

Your products stay discoverable in AI Mode and Gemini, and buyers are sent to your store to pay. Google gets your products from your Merchant Center account, fed by the Google & YouTube channel or another feed, so the Google channel has no Catalog switch on this page. If you want out of Google’s AI surfaces completely, read Shopify’s Google & YouTube channel documentation before removing that channel, because it also feeds your other Google listings.

Keep single products out of every AI chat

Set the product’s status to Unlisted. That hides it from all AI channels at once.

Unlisted has side effects. The product also disappears from your sitemap, from search engines such as Google and from your own store search, so use it only for products you don’t want shoppers to find by searching.

A product that never meets the Catalog rules won’t reach AI channels in the first place. The full list is in our Shopify Catalog ineligible guide.

What turning things off does not do

It does not remove you from AI answers. Assistants also read the open web. Shopify states that opting out of a channel’s Catalog access doesn’t stop that channel from showing your products found through crawling and indexing.
Blocking crawlers does not stop the Catalog feed. Rules in robots.txt only affect open-web discovery, and Shopify calls them “directional and advisory”. They don’t stop Catalog sending product data to channels you’ve left on. If you want to block crawlers too, see Shopify robots.txt and AI crawlers.
It does not change /agents.md or /llms.txt. Every store serves these files with your store name, policies and sitemap link. You edit them separately; see Shopify llms.txt.

Thinking of switching it back on?

Turn Allow Shopify to manage for me back on, or reactivate the individual switches. Each channel has its own country rules. ChatGPT and Copilot need a store that sells to US customers; Google AI Mode and Gemini need customers in the US, Canada or Australia. Our guide on how to sell on ChatGPT with Shopify covers the rest of the setup.